Shoppers are already scrambling to book up delivery dates for their Christmas groceries, but some may have missed the boat already.
Luxury supermarket chain Waitrose has announced that its online grocery delivery slots for Christmas Eve have already been booked up and the slots for December 23 as well.
Other supermarkets are yet to announce their delivery dates, but demand for is expected to be just as fierce.
Online supermarket Ocado is one of the brands to have already released delivery dates but has come under fire adding a premium charge for the convenience.
Theguardian.com reports that Ocado customers will have to spend a minimum of £80 on groceries in order to be eligible for a seasonal delivery charge and pay a one-off of £9.99 for the convenience. That even applies to the customers who signed up for the “Smart Pass” deal, which supposedly allows unlimited delivery for a flat fee. Nevertheless, the delivery slots are still flying off the virtual shelves.
Tesco.com advises customers to order by December 17 in order to guarantee standard delivery of non-food items in time for Christmas. Sainsbury’s gives their customers an extra day’s grace.